Market and Economic Potential Studies
Portfolio and Program Planning
Josh Schellenberg is a utility industry expert in measuring and understanding consumer behavior change in response to pricing, information feedback and utility incentives. For PECO Energy Company, he is currently managing the impact evaluation and survey efforts for a large-scale TOU rate pilot, in which 120,000 residential customers and 10,000 commercial customers were solicited for enrollment. For Central Maine Power, Mr. Schellenberg led the design, implementation and evaluation of its Bill Alert Pilot, which rigorously assessed energy savings, satisfaction and customer acceptance for this innovative information feedback mechanism. He also led the team that measured the energy savings and customer perceptions of Southern California Edison’s 10/10 Rebate Program, for which nearly 110,000 commercial and industrial (C&I) customers were eligible on a default basis.